Welcome
to part 2 of this article. Let me begin by asking you a question: how long are
you willing to remain planted on your chosen soil? Your answer to this question
determines the extent of your growth or retardation.
Perennial
plants like the oaks, the irokos, the mahoganies, the cocoas, the palm trees,
etc are planted for the long haul. You need to realize that to achieve great
success in life, you must be in for the long haul.
One
reason many businesses remain very little or die off is not really because
there are no prospects in such businesses. There are prospects of course. After
all, there are people making lots of fortune from the businesses. I think one
reason for business failure is our inability to focus on the long haul.
Many
people are after what they can do to succeed overnight. If they can’t find
instant success in a particular field, they would uproot themselves and seek
another field to plant themselves and grow into maturity overnight.
The
keep on uprooting themselves and planting themselves and in the end, they never
plant themselves long enough to take root and grow.
Like
the tree, when you keep uprooting yourself from one soil to another, you
deprive yourself of the opportunity to grow. The length of time the roots
remain in the soil matters because until the roots spread and become firmly
established, no growth can actually take place and it takes time for the roots
to spread and be firmly established on the soil.
TO
ACHIEVE LONG LASTING SUCCESS, YOU MUST PLANT YOURSELF FOR THE LONG HAUL. People
who focus on the short term or who want instant success cannot go far in life.
This is because if things don’t work out as fast as they expect, they would be
discouraged. They would start questioning themselves whether they have actually
planted themselves on the soil that is suitable for them. In the end, they
would uproot themselves from the suitable soil and start looking for soil that
would earn them instant success.
There
is nothing like instant success. TRUE SUCCESS IS NOT INSTANT. TRUE SUCCESS
TAKES LONGER TIME THAN YOU EXPECT. For this reason, you must stop focusing on
the short term (instant success) and prepare your mind for the long haul.
Most
successful farmers are farmers who focus on the long haul. Such farmers go for
crops that they can plant once, which will continue to deliver value even long
after they have died. Farmers that are focused on the long haul plant such
perennial crops as cocoa, palm tree, coffee, cashew, etc.
Now,
this is not to say that farmers who focus on short term crops are not
successful. Many short term-crops farmers are also into crop planting for the
long haul. Year in year out, they are busy with their farm work and because
they continue with their job, they get firmly rooted and established.
THE
KEY TO LASTING SUCCESS IS HAVING A STRONG BASE. HAVING A STRONG BASE IMPLIES
STAYING PLANTED IN YOUR FIELD FOR THE LONG HAUL. You have to decide how long
you wish to remain relevant in your field.
Do
you know that one reason many companies are successful is because they have
been in business for a long time?
Under
Nigerian law, every company duly incorporated is required to publish in her
annual report her five year financial summary. I think this requirement is
meant to put the companies in the mood that they are in business for the long
haul and that they should not think of shutting down their factories.
If
companies are in business for a long time, they would thrive. And if companies
are thriving, the economy would thrive and government would benefit greatly by
way of taxation.
Like
companies, you need to realize that you are in your field of specialization for
the long haul. The implication of this is that you must plan ahead. You must
plan to remain in your business for five years and more. You must have a
detailed plan of where you want to take your business, profession, project or
trade to in the next five years.
Staying
in your field for five years and more requires patience because the first few
years of your starting will not be rosy. Customers/clients will not start
coming yet. It takes time for them to know you and the business you do.
You
also have to go round and do some constant marketing. So you see, all these
take time. For these reasons, you have to give yourself five or more years to
grow roots, spread roots and be firmly established. It is only then that you
will begin to grow into greatness.
Until
I come your way soon, go and plant yourself on your chosen soil for your growth
into greatness!
NB: Part 3 of this article will come
your way soon. Watch out for this article. You can’t afford to miss it!
No comments:
Post a Comment